Real estate sales on Upper Lake Zurich with home staging

Do you want to leave nothing to chance for your planned real estate sale on Lake Zurich and pull out all the stops to ensure that your house or apartment sale is the best possible deal? The experienced real estate agents at Von Poll Immobilien will be happy to support you with your real estate project and explain in this article how you can significantly improve your sales results with the help of "Home Staging" and what the term actually means.

Home Staging: Optimize your real estate sales results noticeably

There is no second chance for the first impression. A survey by the Hamburg Institute for Management and Economic Research (IMWF) shows that the first impression plays a decisive role in a successful property sale, according to which around 85% of female prospective buyers and around 76.9% of male prospective buyers decide emotionally for or against the property within the first few seconds of entering a property. This is where so-called home staging comes in.

While this practice has long been a tried and tested means of successfully selling real estate in the USA since the 1970s, home staging has only become increasingly popular in Europe and Switzerland since the 2010s.

Our real estate consultants will be happy to explain to you what home staging is and how sellers of houses, villas or apartments can benefit from it: Home staging is a service aimed at perfectly staging your property on Lake Zurich. This involves temporarily furnishing your home to create a universally inviting image that appeals to as many potential buyers as possible when they view your property. The core element of home staging is a kind of depersonalization, whereby personal items are removed from the furnishings and replaced with neutral furnishings that appeal to the general public. If this atmosphere is successfully created, not only is the marketing time significantly reduced, but the estimated sales price is also easier to achieve and may even be exceeded.

Home staging: Save time and gain on the sales price

The fact that you can significantly optimize your upcoming property sale on Lake Zurich with the help of home staging is proven by a study by the German Society for Home Staging and Redesign e.V. (DHGR for short). It should be noted here that the underlying reference price was only determined after the home staging was carried out.

Following the statistics of the DGHR, the efficiency of home staging becomes apparent: According to the study, the determined offer price was exactly achieved in 36.6% of the more than 1,300 transactions carried out and exceeded in 39.8% of the cases, while the estimated sales value could not be achieved in only 7.9% of the real estate transactions carried out.

The extra proceeds are diverse and fluctuate between 0% and 5% in

• 31.8% of sales,
• 30.9% between 5% and 10%,
• 18.5% of transactions between 10% and 15% and
• 18.9% of property sales exceeded the previously determined market price by more than 15%.

When used correctly, home staging can therefore contribute to a noticeable appreciation in the sales price, with price increases of up to 15% being no exception according to DHGR observations and significantly accelerating real estate sales on Upper Lake Zurich. Accordingly, more than half of the properties marketed with home staging were sold within a maximum of 4 weeks, with 11.8% of the houses and apartments on offer generating a purchase commitment after the first viewing. Finally, around three quarters of the properties marketed using home staging were successfully sold within the first 12 weeks.
The effectiveness of the targeted staging of properties during marketing is all the more impressive when you also take into account that around 450 of the 1,300 properties sold had already been offered beforehand and, without home staging measures, 60% of them would have remained on the real estate market for at least 6 months or even longer without a successful sale.

Von Poll real estate on Lake Zurich: contact us now

Are you convinced of the effectiveness of home staging and would like to sell your house or apartment on Lake Zurich in the shortest possible time and with the best possible result? Then get in touch with our expert real estate agents now and let them give you sound advice. Contact us now by phone on +41 44 211 60 09, send us an email to schwyz@von-poll.com, or simply use our digital contact form - we look forward to helping you sell your home successfully soon.